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Scribbles, Pixels and Design Magic
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Understanding Copyright in Australia
Under the Copyright Act 1968 (Cth), copyright is an automatic legal protection granted to original works once they are fixed in a tangible form—there’s no registration requirement.
Aug 10, 2025


Why a fluid brand is the future of brand design
Your brand story should be rooted in strategy, guided by the customer journey, aligned to your goals — and told consistently across every touchpoint.
Jun 15, 2025


The STORY behind the world's most famous Logos and their Design methodologies
Logos are the face of a brand—recognisable at a glance, emotionally resonant, and packed with meaning. But great logos don’t happen by accident.
May 5, 2025


STRATEGY IN DESIGN – it’s not just Pretty, it’s purposeful!
Design without strategy is like avocado without toast—confused and kinda messy. Sure, it might look cute, but does it actually do anything?
beautiful—they want to feel something meaningful. That’s where storytelling in design and marketing truly shines.
Apr 25, 2025


The Art of STORYTELLING in Design and Marketing: Creating Connection through Creativity
In today’s fast-paced, content-heavy world, people don’t just want to see something
beautiful—they want to feel something meaningful. That’s where storytelling in design and marketing truly shines.
Apr 24, 2025


A brief journey through the HISTORY of COLOURS
Colour is more than just a visual experience—it’s a language, a cultural marker, and a storyteller that has shaped human expression for thousands of years. But here’s a mind-bending truth: we don’t actually “see” colour the way we think we do.
Apr 23, 2025


Top WEBSITE DESIGN TRENDS for 2025: What's hot and what's not.
The digital space is evolving faster than ever, and with it, website design trends are pushing creative boundaries.
Apr 17, 2025


The GOLDEN RATIO and its impact on design structure and creative expression
The Golden Ratio, often referred to as the "Divine Proportion," is a mathematical concept that has been admired for centuries due to its ability to create balance and harmony in design.
Apr 16, 2025


How strategic design elevates your digital marketing: Tips for standing out in a noisy world
In the fast-paced digital landscape, attention is the new currency — and great design is how you earn it.
Apr 10, 2025


Understanding logo structure: Why it matters for your brand
Explore the key elements of a well-structured logo and how it impacts your brand’s clarity, recognition, and versatility across touchpoints
Apr 8, 2025


Visual Identity: Photography vs. Stock Library Images – How it affects your brand...
Discover the impact of custom photography vs. stock images on your brand identity, trust, and visual consistency.
Apr 8, 2025


Traditional Artists vs. Graphic and Digital Designers: What is the difference
Traditional Artists vs. Graphic Designers
Apr 4, 2025


The Evolution of GRAPHIC DESIGN: A journey through time
The evolution of graphic design
Apr 4, 2025


The Fundamentals of Graphic Design and its role in brand development
Good design isn’t just about making something look nice; it’s about communicating a message clearly and effectively.
Apr 3, 2025


Logo Design Myths: What really makes a GOOD logo?
A logo is often the first thing people associate with a brand, making it one of the most crucial elements of a company’s identity....
Mar 26, 2025


Print vs. Digital: Which is RIGHT for your business?
In today’s fast-paced marketing world, businesses have more options than ever when it comes to reaching their audience. The battle...
Mar 26, 2025


Top GRAPHIC DESIGN trends for 2024 and beyond
Graphic design is a dynamic industry that continuously evolves with technological advancements, cultural shifts, and changing consumer...
Mar 26, 2025


5 Website Design MISTAKES that could be hurting your brand.
Do you need a website health check? Your website is often the first impression potential customers have of your brand. A well-designed...
Mar 25, 2025


Rebranding: When and why your BUSINESS needs a REFRESH
Rebranding is more than just updating a logo or changing a tagline—it’s a strategic decision that can breathe new life into your...
Mar 25, 2025


The Psychology of COLOURS in Branding
Colour plays a crucial role in branding, influencing emotions, perceptions, and consumer behaviour. Understanding the psychology behind...
Mar 25, 2025
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