Hi, I'm Tina.

 

I'm a designer by trade, but over the past 20+ years my career has grown into leading creative teams, building brands and helping organisations communicate in ways that genuinely connect with people.

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I've been fortunate to work across government, education, infrastructure and corporate organisations, leading everything from brand strategy and creative direction through to digital experiences, campaigns, publications, video, photography and large-scale design projects. Along the way I've built in-house creative studios, developed high-performing teams and worked closely with executives, government leaders and stakeholders to turn complex ideas into simple, engaging communication.

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At heart though, I'm still a designer.

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I still enjoy solving creative problems, developing concepts and getting involved in the design process. Whether it's creating a brand from scratch, designing a publication, developing a website or helping shape a campaign, I love finding the balance between creativity, strategy and real-world outcomes.

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I started my career in print design before completing a Master's degree in Digital Design through Griffith University's Queensland College of Art. That gave me the opportunity to expand into web, digital learning, video production and user experience, allowing me to adapt as our industry continued to evolve.

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Throughout my career I've worked alongside incredibly talented writers, marketers, photographers, videographers, developers and communication specialists. I've learned that the best creative work is never produced in isolation—it's built through collaboration, trust and a shared commitment to achieving the best outcome for the client.

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Whether I'm working with a small business or a large organisation, my approach is always the same: listen first, understand the problem, then create thoughtful, practical and engaging solutions that make a genuine difference.

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For me, great design isn't just about making something look beautiful. It's about creating experiences that connect with people, strengthen brands and leave a lasting impression.

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If you're looking for someone who combines strategic thinking with hands-on creative experience, I'd love to hear about your next project.

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Tina x